Going Places higher & higher™
When they asked Pope John XXIII, "How many people work in the Vatican?" The Holy Father responded with a smile, "About half."
What Pope John was saying we all know to be true. In most organizations a majority of the work gets done by a minority of the people. Because good people don't always live up to their potential.
Unlocking that potential is the business of The Journeymasters.
Going Places higher & higher™ is a unique eight level pyramid of travel holidays that grow richer and more compelling the higher the level the participant reaches on the pyramid.
The secret is, what ever level they achieve, there is always a bigger and better trip for them to move up to.
A forceful three piece introduction to your contest
1) Going Places higher & higher™ folder. 4-color gatefold. Displaying the pyramid starting with Silver: 2 nights luxury hotel plus
$25 hotel credit, up to Diamond: 4 nights luxury hotel plus 2 airline tickets plus $250 hotel credit. Or 5 day-4 night cruise with RCCL or Carnival Cruise Lines. And listing the 580 luxury hotels available in the program.
2) The SuperWeekender™ Award Directory. Lists 1,000+ hotels and highlights 156: Provides the Mobil or AAA rating, the number of golf courses one can drive to, the names of nearby beaches, amusement parks, famous buildings, famous monuments. Museums, historic forts, ships, & battlegrounds. Each one with the distance from the hotel to the attraction included. A veritable host of places to visit, to play at, to sightsee and be entertained.
3) Your bulletin stating the ground rules: Start date-End date, how to qualify, how to win, products-models in the contest, quotas for each level, plus an exciting encouraging word.
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