Diamonds & Emeralds & Rubies, Oh My! 3 Travel Jewels by The Journeymasters
The Journeymasters' 3 Travel Jewels are simply the top three levels of the Going Places higher & higher™ pyramid.
The rationale.
If your target universe, the people you are attempting to motivate, will not be excited by a two day (Gold level), or three day (Platinum level) hotel stay ... If they are excited only by a reward holiday that includes the romance of faraway places ... and a ride on a jet plane!
Then 3 Jewels makes the contest simple by eliminating the five levels that don't include airline travel, and starts their reward with a ride on a jet plane to any city in the continental USA or Canada. Adds a stay in a posh hotel of two, or three, or four nights, with a few hundred discretionary dollars to spend on luxurious things like golf & Spa.
Ruby is two nights luxury hotel and two airline coach tickets.
Emerald is three nights hotel, plus two airline coach tickets, plus $200 hotel credits. OR a 4 day - 3 night RCCL or Carnival cruise.
Diamond is four nights hotel, two airline coach tickets, plus $250 hotel credits. OR a 5-day - 4 night RCCL or Carnival cruise.
(And we make all their reservations.)
Now you have their attention.
Now for a rousing introduction to your contest.
1)Diamonds & Emeralds & Rubies, Oh My! Three Travel Jewels Folder 6" by 9" 4-color folder that expands to 16" by 18" with a map of the USA containing seven fun activities, their locations nationwide, and the luxury hotels available to your winners at each of the locations. The fun activities singled out are: Golf venues, Skiing sites, Gaming destinations, National Parks, Amusement Parks, Battlefields & Big Cities. Activities and sightseeing they can take pleasure in or get pleasure from.
2) Your personal introduction piece detailing start date - end date, what they must do to win each level, what models & products you include in the contest, ground rules and qualifying agenda. You are offering prizes that everyone with a pulse will react positively to. This will be a spectacular contest.
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Travel to the Marriott Copley Place in the heart of Boston's historic Freedom Trail. |
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