About Us

The Company

• Incorporated 1968
• Winner of five 1st Place SITE Crystal Awards.
• Creator of the first Individual Incentive Travel Program in history.
• Originator of 39 landmark group events. (Many like the helicopter cocktail party atop Mendenhall Glacier still operate.)
• Owner of The Journeymasters Building, four story edifice in downtown Salem, MA.

Bob Guerriero
Founder & President of The Journeymasters

• 1 of 7 founders and 2nd president of SITE (The Society of Incentive Travel Executives).
• 1st president of The SITE Foundation, the independent research arm of the society.
• Earned the society's CITE designation 1985. (Certified Incentive Travel Executive)
• Recipient SITE's Lifetime Achievement Award 2001. (Four awarded - to date - in the history of the society.)
• Named "honorary citizen" of Venezuela. 1969.
• Named "Tourist Personality of the Year" for Rio de Janeiro. 1973.
• Served 7 years on the IT&ME (now The Motivation Show), advisory council.
• Served 10 years on the Las Vegas Corporate & Incentive Travel Council.

Kris Sierra
Vice President Administration of The Journeymasters

• 23 years a Journeymaster.
• Hired from Salem's historic Hawthorne Hotel where she served as Rooms Division Manager.
• Oversees the flawless execution of Going Places higher & higher and Above & Beyond.
• Negotiates final costs for much of the individual incentive programs.
• Oversees the quality, the addition, and deletions of the hotels in both programs.
• Hired every member of The Redeem Team.

Christine Sullivan
Vice President Travel Management of The Journeymasters

• 27 years a Journeymaster.
• Co-designer and point person on the in-progress group trips of The Journeymasters.
• Manages air ticket production for the company.
• Ultimate editor of all printed pieces and internet sites produced by the company.

The Redeem Team
The people your achiever talks to when they redeem their award
Knowledgeable, enthusiastic, and serious about your winner satisfaction

Rita Cassidy Manager 12 years a Journeymaster

Nancy Coletti 16 years a Journeymaster

Rachel Kourkolis 14 years a Journeymaster

John MacDearmid Our newest Journeymaster